Frequently Asked Questions

AI visibility is how often and how favorably AI systems like ChatGPT, Perplexity, Google Gemini, and AI Overviews cite or recommend your business when answering relevant questions. When someone asks "best dermatologist in Austin" or "how to choose a personal injury lawyer," these AI systems generate answers by pulling from sources they trust. AI visibility means being one of those trusted sources.

58% of searches now happen in AI tools rather than traditional search engines. For high-value service industries like healthcare and legal, that percentage is even higher among affluent, tech-savvy consumers. Traditional SEO still matters, but if you're not visible in AI systems, you're missing the majority of your potential clients. Plus, AI citations carry enormous credibility—when ChatGPT recommends you, users trust it like a referral from a knowledgeable friend.

Yes. This focus allows us to deeply understand your industries, competitive dynamics, regulatory constraints, and customer behavior. We know what questions potential patients and clients ask AI systems, what authority signals matter in your field, and how to position you as the expert. Niche expertise delivers better results than generalist approaches.

The audit is a comprehensive analysis delivered in 7-10 business days. You receive a 25-page strategic report covering: current AI visibility benchmarking (how often you appear in 40+ relevant AI queries), competitive citation analysis, content gap identification, technical SEO audit for AI systems, and a prioritized 30-day action plan. The audit includes a 60-minute walkthrough call where we explain findings and answer questions.

Initial improvements typically appear within 45-60 days as AI systems begin crawling and citing new content. Meaningful business impact—measurable increases in qualified leads—usually materializes around 90-120 days. Full optimization and market dominance take 6-9 months. AI visibility is not a quick fix, but a compounding investment. The practices that start now will own their markets while competitors scramble to catch up later.

Usually minimal changes are required. We implement structured data markup, optimize existing pages for AI consumption, and may recommend adding new content sections. Most of our work happens off your site—creating distributed content, building citations, securing authoritative placements, and establishing your presence across the sources AI systems trust. If your site needs major technical work, we'll identify that in the audit.

No. The work we do to improve AI visibility—quality content, authoritative backlinks, structured data, expert positioning—also strengthens traditional SEO. In fact, most clients see improved Google rankings as a side benefit. The strategies don't conflict; they reinforce each other.

Foundation Package works for single-location practices or solo practitioners looking to establish baseline visibility. Growth Package suits established practices ready to scale aggressively across multiple service lines or locations. Domination Package is for market leaders who want category ownership and white-glove service. Start with an AI Visibility Audit—we'll recommend the right fit based on your competitive landscape, goals, and budget.

Our clients typically see 3-7x return within the first year. For example, a $4,500/month investment ($27K over 6 months) generating $127K in new revenue is a 4.7x return. ROI varies by industry and average customer value—a PI law firm closing one additional $200K case pays for a year of service. A dermatology practice adding 10 cosmetic patients per month at $3K average value generates $360K annual lift. We track and report attribution so you know exactly what's working.

No. The audit is $999 one-time. Monthly packages are all-inclusive—no setup fees, no surprise charges. The only exception is if you need major technical work (like a complete website rebuild), which we'll identify upfront and quote separately. We believe in transparent pricing.

Minimal. Initial onboarding takes 2-3 hours (discovery call, content review, approvals). Ongoing time commitment is about 1 hour per month for progress calls and content review. We handle all research, creation, technical implementation, and distribution. You focus on running your practice; we handle AI visibility.

Packages have minimum commitments (3-6 months depending on tier) because AI visibility requires sustained effort to deliver results. However, we earn your business every month through results and service quality. Most clients continue well beyond minimums because the ROI justifies the investment.

We often complement existing SEO work. Traditional agencies focus on Google rankings; we focus on AI systems. The strategies layer nicely. We're happy to coordinate with your current team to ensure efforts align rather than conflict.